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Mission
To help millions of people out of poverty by developing and marketing affordable, durable, and easy-to-use irrigation technologies that promote sustainable economic growth and employment creation. Using tools such as treadle-style irrigation pumps, KickStart customers, including poor farmers and entrepreneurs, establish highly profitable small enterprises, generating wealth that helps them climb out of poverty, pay for basic healthcare, send their children to school, and enter the middle class.

Model
KickStart develops and markets tools such as manual irrigation pumps to African farmers who use the tools to establish small enterprises and generate wealth that helps them pay for basic healthcare, send their children to school, and enter the middle class.

Growth
  • Increased number of people brought of out poverty annually (lives touched) by seven percent from 44,288 in FY2006 to 47,354 in FY2007, despite a 13 percent decrease in annual cash received due to longer than project grant cycles and an abundance of rain during the dry season that limited public demand.
  • Achieved significant multi-year grant commitments just after the close of FY2007, including $5.8 million from the Gates Foundation, resulting in strong footing for FY2008 (86 percent of expected grant commitments at the start of the fiscal year).
  • Restructured and strengthened leadership team through the creation of COO and CMO positions, and a new Kenya-based CFO hire.

Impact
  • From FY2006 to FY2007, annual pump sales increased four percent from 15,821 to 16,453, and profitable new enterprises created annually increased seven percent from 8,858 to 9,471.
  • As of December 2007, KickStart customers have created more than 62,000 new enterprises that generate nearly $63 million in profits and wages annually; to date, more than 100,000 new jobs have been created, and nearly 310,000 people have brought themselves out of poverty.

Looking Ahead
Over the next two years, KickStart will conduct a major rebranding and marketing campaign, as well as an external impact evaluation effort. Between 2008 and 2011, KickStart plans to help 400,000 new people out of poverty.

Total Funding from New Profit to Date: $375,000
Value of Total Consulting Resources from New Profit (Monitor or Other) to Date: $446,000

LIVES TOUCHED REVENUE ($MM)
2004 2007 CAGR* 2004 2007 CAGR
26,053 47,354 22% 2.6 4.1 16%

* Decrease in lives touched due to funding and staffing challenges. KickStart has addressed these issues and is on track to directly touch more than 40,000 lives in FY2006.


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